The Marketing Society Annual Conference 2014

2 speakers

2 talks

The Marketing Society Annual Conference 2014: 2 speakers across 2 talks tracked on Mezzo — including Rory Sutherland and Brian McBride.

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Speaker Lineup

Brian McBride

Brian McBrideKeynoteFormer President of CBI | Chaired ASOS and led Amazon UK

change managementexecutive leadershipgrowth scale

change managementexecutive leadershipgrowth scale

Rory Sutherland

Rory SutherlandKeynoteVice Chairman of Ogilvy UK | Behavioral Science & Irrational Decisions

consumer behaviorpersuasion influencegrowth scale

Also at: Pendulum Summit · TEDxAthens · TED

consumer behaviorpersuasion influencegrowth scale

Also at: Pendulum Summit · TEDxAthens · TED

What this lineup covered

The topics this edition's speakers are known for.

Growth & Scale2 Change Management1 Consumer Behavior1 Executive Leadership1 Marketing & Brand1 Mindset & Psychology1 Persuasion & Influence1 Team Leadership1

Industries represented

The sectors this edition's speakers come from.

Retail & E-commerce2 Consumer Goods (CPG)1 Consumer Technology1 Corporate Training & L&D1 Government & Public Sector1 Management Consulting1 Marketing & Advertising Agencies1 Sports Organizations1

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