Clive Humby

Clive Humby

Creator of Tesco Clubcard and ACORN geodemographic system | Data pioneer

πŸ‡¬πŸ‡§United Kingdom
Data Strategy & AnalyticsEmerging TechExecutive Leadership+3 more
Clive Humby
Clive Humby

About

Clive Humby created the Tesco Clubcard, one of the most successful customer loyalty programs ever launched, and ACORN, the first geodemographic research system. As co-founder of Dunnhumby, he transformed how businesses understand and engage customers through data.

He coined the phrase 'data is the new oil. ' Clive speaks on customer analytics, data strategy, and building businesses around customer insight.

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Clive Humby