Emily Balcetis

Emily Balcetis is a social psychologist whose groundbreaking research explores the conscious and nonconscious factors that shape human perception, motivation, and decision-making. As an Associate Professor at New York University, her TED talks have reached millions, sharing scientific insights on how we can overcome biases and set goals we're more likely to achieve. Balcetis' work bridges psychology and behavioral economics, giving audiences research-backed strategies for boosting productivity, communication, and personal growth.