Simone Giertz

Simone Giertz

Inventor and YouTuber | Design Thinking & Emerging Tech

🇸🇪Sweden1 talk1 with video
Simone Giertz
Simone Giertz

About

Simone Giertz is an inventor and YouTuber who has gained international recognition for her unconventional approach to product design and engineering. Her TED Talk "Why you should make useless things" challenges traditional notions of innovation and purpose-driven creation, advocating for the value of seemingly pointless inventions in the creative process.

Through her work, Giertz demonstrates how "useless" projects can serve as powerful learning tools, helping inventors and designers overcome perfectionism while developing technical skills without the pressure of creating something commercially viable. Her philosophy suggests that the freedom to create without practical constraints can lead to breakthrough thinking and unexpected innovations.

By embracing failure and celebrating imperfection, she has carved out a unique space in the maker community that combines engineering with entertainment and education.

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What Simone Talks About

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Why "useless" inventions are essential for innovation and learning

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Overcoming perfectionism and fear of failure in the creative process

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The role of playful experimentation in technical skill development

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Building confidence through low-stakes creative projects

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Redefining success and value in invention and design

Talks1

1 with video
Featured Talk

Why you should make useless things

In this joyful, heartfelt talk featuring demos of her wonderfully wacky creations, Simone Giertz shares her craft: making useless robots. Her inventions -- designed to chop vegetables, cut hair, apply lipstick and more -- rarely (if ever) succeed, and that's the point. "The true beauty of making useless things [is] this acknowledgment that you don't always know what the best answer is," Giertz says. "It turns off that voice in your head that tells you that you know exactly how the world works. Maybe a toothbrush helmet isn't the answer, but at least you're asking the question."

TED 2018🇨🇦VancouverApr 2018
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Simone Giertz