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All talks by Tricia Wang
3 talks·2 with video·2 years
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Why do so many companies make bad decisions, even with access to unprecedented amounts of data? With stories from Nokia to Netflix to the oracles of ancient Greece, Tricia Wang demystifies big data and identifies its pitfalls, suggesting that we focus instead on "thick data" -- precious, unquantifiable insights from actual people -- to make the right business decisions and thrive in the unknown.
Here's a draft description: Drawing on years of ethnographic research, Tricia Wang explores how human insights and cultural understanding can transform technological innovation and strategic decision-making in complex global landscapes.