Small Thing Big Idea
Small Thing Big Idea is a speaker-driven event that explores design, creativity, and cultural significance across multiple disciplines. The event has run across three tracked editions in 2018, 2019, and 2020. Notable speakers have included architect David Rockwell, design partner Michael Bierut, legendary book cover designer Chip Kidd, and designer Yves Behar. The speaker lineup reflects themes spanning brand design, transformative experiences, technology, journalism, music and culture, and social impact. Other speakers have included author A.J. Jacobs, journalist Jennifer 8. Lee, music researcher Kyra Gaunt, podcast host Debbie Millman, and science journalist David Biello, indicating the event draws from creative industries, academia, publishing, and journalism to examine how small concepts and designs shape broader cultural understanding and innovation.
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Industries
A.J. Jacobs
NYT bestselling author | Known for immersive life experiments
AJ Jacobs
Author & Journalist | Discovering the Extraordinary in the Ordinary
Caroline Weaver
Founder of CW Pencil Enterprise | Celebrating the Art of Writing
Chip Kidd
Legendary book cover designer | Created the Jurassic Park logo, 35+ years at Knopf
David Biello
Science Journalist | Covering the Frontiers of Technology and Environment
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