Alan Siegel
Brand Strategist | Simplifying Complex Ideas
Most recently at TED in 2010.
About
Alan Siegel is a renowned brand strategist and the founder of Siegel+Gale, a global branding and strategic communications firm. With over 50 years of experience, Siegel has helped some of the world's leading organizations, from IBM to the New York Stock Exchange, communicate complex ideas with clarity and simplicity.
His ability to distill intricate subject matter into accessible narratives has made him a sought-after keynote speaker. Siegel's talks empower audiences to cut through jargon and connect with their customers, employees, and stakeholders on a deeper level.
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Let's simplify legal jargon!
Tax forms, credit agreements, healthcare legislation: They're crammed with gobbledygook, says Alan Siegel, and incomprehensibly long. He calls for a simple, sensible redesign -- and plain English -- to make legal paperwork intelligible to the rest of us.
1 talk, all in 2010
This is only what we could find published. Alan has almost certainly done more.
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