Amy Hopfinger

Amy Hopfinger is a marketing and brand strategy executive who has led consumer marketing initiatives at major global brands. Her expertise spans brand positioning, consumer insights, and building marketing organizations that create authentic connections with audiences.

She has driven campaigns that reach millions of consumers and built teams capable of executing complex, multi-channel marketing strategies. Her approach emphasizes understanding consumer psychology and translating insights into marketing that drives both brand affinity and business results.

She speaks on brand strategy, consumer marketing, and building marketing teams in a rapidly evolving media landscape.