
Andy Hanselman
Business differentiation expert | Creator of 'Thinking in 3D' methodology

About
Andy Hanselman helps organizations develop competitive advantages by 'Thinking in 3D'—being Dramatically and Demonstrably Different from competitors. His approach challenges businesses to do what competitors aren't doing and can't do. With extensive experience advising companies on differentiation, Andy speaks on standing out in crowded markets and building businesses that customers remember.
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