It Worth

Thought Leader | Unlocking Human Potential Through Behavioral Design

🇺🇸United States1 talk · 1 event1 with video

About

It Worth is a renowned expert in behavioral science and human-centered design. As the former Head of Behavioral Science at Uber, Worth pioneered data-driven strategies to enhance the customer experience.

With a PhD in Psychology from Stanford, he has published influential books like 'Hooked' that bridge psychology and product innovation. Worth's captivating keynotes reveal how organizations can leverage behavioral insights to drive sustainable change and engagement.

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It Worth at SXSW 2024

SXSW🇺🇸 AustinMar 2024

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It Worth