Kristin Waters

Kristin Waters is EVP, Global Accounts at Opus Agency, the events and experiential agency she joined in 1999 as an event manager after starting out in nonprofit event marketing. She leads its account management team and partnerships with brands such as Dell, Microsoft and Salesforce. On stage she treats events as a marketing engine, co-presenting at PCMA Convening Leaders on using events to amplify engagement and campaigns, and joined the Experiential Marketing Summit Agency Forum on growth, talent and client relationships for agency leaders.