Complete gig history
All talks by Seth Godin
7 talks·5 with video·7 years
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Seth Godin is the author of 21 internationally bestselling books, translated into more than 35 languages, including Linchpin, ...
Former Yahoo VP of Marketing, Best-Selling Author, Entrepreneur, Leadership, Marketing, Change Expert, and teacher!
Seth Godin argues the Internet has ended mass marketing and revived a human social unit from the distant past: tribes. Founded on shared ideas and values, tribes give ordinary people the power to lead and make big change. He urges us to do so.
In a world of too many options and too little time, our obvious choice is to just ignore the ordinary stuff. Marketing guru Seth Godin spells out why, when it comes to getting our attention, bad or bizarre ideas are more successful than boring ones.
Why are so many things broken? In a hilarious talk from the 2006 Gel conference, Seth Godin gives a tour of things poorly designed, the 7 reasons why they are that way, and how to fix them.