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How I Build a Second-Hand Unicorn - Full Conversation - Nordic Business Forum 2025

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How do you turn a simple idea into Europe’s largest online marketplace for secondhand fashion? In this conversation, “How I Build a Secondhand Unicorn”, Milda Mitkutė, co-founder of Vinted shares the story behind one of the most successful startups to come out of the Baltics. From the first spark of the idea to building a global community of millions, Milda reflects on the challenges, lessons, and mindset shifts that shaped her entrepreneurial journey. Whether you’re a startup founder, investor, or simply curious about the secondhand economy, this conversation offers valuable insights into what it takes to scale a business with purpose. What you’ll learn: - How to spot opportunities in everyday problems - The challenges of scaling a company across multiple markets - Why community-building can be a growth engine for startups - Lessons on resilience and leadership from the founder journey #nbforum #nordicbusinessforum #nbf