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How one mayor forged his city's future by rethinking its past

TEDxUND 2015Mar 201511 min127709 views

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When Peter Buttigieg was elected mayor of South Bend, Indiana, his constituents wanted to know: What was his plan for their city? Was it the next biotech capital, or maybe an arts and culture destination? To shape the city's future, he started by looking to its past. Pulling from sources across the historical spectrum from South Bend's pioneering early-1900s watch industry to Facebook's creation in 2004, Buttigieg explains how innovation is about seeing the value in the old as well as the new.