How your brain responds to stories -- and why they're crucial for leaders

Name: How your brain responds to stories -- and why they're crucial for leaders
Uploaded: 2020-02-22T00:00:00.000Z
Duration: 13 min
Description: How do the world's best leaders and visionaries earn trust? They don't just present data -- they also tell great stories. Leadership consultant Karen Eber demystifies what makes for effective storytelling and explains how anyone can harness it to create empathy and inspire action.

TEDxPurdueU 2020Feb 202013 min1863235 views

Speaker

Karen EberCorporate Anthropologist | Behavioral Insights for Business

About this talk

How do the world's best leaders and visionaries earn trust? They don't just present data -- they also tell great stories. Leadership consultant Karen Eber demystifies what makes for effective storytelling and explains how anyone can harness it to create empathy and inspire action.