Inventing is the easy part. Marketing takes work

Name: Inventing is the easy part. Marketing takes work
Uploaded: 2011-11-19T00:00:00.000Z
Duration: 5 min
Description: Solar-powered LED lightbulbs could transform the lives of rural Haitians, but as Daniel Schnitzer found, they don't simply sell themselves. At TEDxPittsburgh, he shows how smart health and energy products for the developing world are useless unless the market works too.

TEDxPittsburgh 2011Nov 20115 min386424 views

Speaker

Daniel SchnitzerEnergy Access Pioneer | Powering Underserved Communities

About this talk

Solar-powered LED lightbulbs could transform the lives of rural Haitians, but as Daniel Schnitzer found, they don't simply sell themselves. At TEDxPittsburgh, he shows how smart health and energy products for the developing world are useless unless the market works too.