Catherine Barba
Pioneer of the digital revolution | Retail and digital transformation expert
Most recently at VivaTech in 2026.
About
Catherine Barba is widely described as a 'pioneer of the digital revolution,' with award-winning expertise in retail and digital transformation. Her work focuses on how digital technologies reshape customer experiences and business models. Catherine speaks on digital strategy, retail transformation, and building organizations that thrive in the digital era.
2 talks, all in 2026
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