Karen Nelson-Field
Founder, AMPLIFIED INTELLIGENCE | Advertising Analytics & Audience Attention
About
Karen Nelson-Field is the Founder of AMPLIFIED INTELLIGENCE, a leading advertising analytics firm. With over 20 years of experience in media and marketing research, she has pioneered new approaches to measuring audience attention.
Karen's work has been featured in Harvard Business Review and The Drum, offering advertisers science-backed strategies to optimize their creative content. Her keynotes provide executives with a data-driven lens to understand consumer behavior and build more effective marketing campaigns.
Talks1
Karen Nelson-Field at Cannes Lions 2025
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