Kwame Owusu-Kesse
Stanford Professor | Behavioral Science for Social Impact
About
Kwame Owusu-Kesse is a professor at Stanford University's Graduate School of Business. His research focuses on using behavioral science to drive positive social change, from improving financial well-being to promoting environmental sustainability.
Kwame's TED Talks on 'nudge theory' and 'choice architecture' have reached millions, offering science-backed strategies for influencing human behavior. As the founder of Stanford's Behavioral Lab, he partners with governments and companies to design interventions that steer people towards healthier and more ethical decisions.
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5 needs that any COVID-19 response should meet
Crisis interventions often focus on a single aspect of a big, complicated problem, failing to address the broader social and economic context. Kwame Owusu-Kesse describes how the Harlem Children's Zone is taking a more holistic approach to the pandemic, weaving together a network of services to help communities recover and rebuild. Learn more about their comprehensive COVID-19 relief and recovery response focused on five primary areas of need -- and their plans to scale it across the US. (This ambitious plan is a part of the Audacious Project, TED's initiative to inspire and fund global change.)
| Event | Year | Location |
|---|---|---|
| TED2020 | 2020 | 🇨🇦Vancouver, Canada |
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