Marianne Vikkula
Former Head of Wolt | Led growth strategy through DoorDash acquisition
About
Marianne Vikkula transformed the fragmented food delivery market by helping build Wolt into a groundbreaking local commerce platform that connects sellers and consumers. As Head of Wolt, she spearheaded the company's growth strategy, navigating the complexities of marketplace dynamics to drive significant expansion across multiple markets.
Under Vikkula's leadership, Wolt evolved beyond traditional food delivery into a comprehensive local commerce platform, creating new economic opportunities for local businesses while delivering seamless customer experiences. Her strategic vision and execution culminated in Wolt's successful acquisition by DoorDash in 2022, marking one of the most significant exits in the European food tech sector.
With deep expertise in technology-enabled marketplace dynamics, Vikkula has demonstrated how innovative platforms can reshape entire industries while supporting local business ecosystems.
What Marianne Talks About
Building marketplace platforms that scale across multiple markets
Growth strategy development for tech-enabled local commerce
Navigating M&A processes and strategic exits in the startup ecosystem
Creating economic opportunities for local businesses through technology
Transforming fragmented markets through innovative platform solutions
Talks1
Leading in a New Era | Marianne Vikkula (Wolt)
From running Slush to now taking the helm at Wolt, Marianne Vikkula’s journey mirrors the rise of Finland’s tech scene itself. In this fireside chat with Sifted’s Mimi Billing, she reflects...
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