OK Go
OK Go | Pioneers of Viral Music Videos & Emerging Tech
About
OK Go is a Grammy-winning band known for their innovative and highly choreographed music videos that have captivated millions online. As pioneers of the viral music video format, the band has leveraged emerging technologies like robotics, zero-gravity filming, and stop-motion animation to create visually stunning content.
OK Go's keynotes showcase how they've adapted to the changing digital landscape, offering creative insights on audience engagement, content distribution, and the future of entertainment. Their presentations inspire audiences to embrace technology and think beyond traditional approaches to marketing and storytelling.
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How to find a wonderful idea
Where does OK Go come up with ideas like dancing in zero gravity, performing in ultra slow motion or constructing a warehouse-sized Rube Goldberg machine for their music videos? In between live performances of "This Too Shall Pass" and "The One Moment," lead singer and director Damian Kulash takes us inside the band's creative process, showing us how to look for wonder and surprise.
"All Together Now"
| Event | Year | Location |
|---|---|---|
| TED×2 | 2020, 2017 | 🇨🇦Vancouver, Canada |
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