Rita McGrath

Rita McGrath

Columbia Professor | Seeing Around Corners of Corporate Innovation

πŸ‡ΊπŸ‡ΈUnited States
Rita McGrath
Rita McGrath

About

Rita McGrath is a professor at Columbia Business School and a globally recognized expert on innovation and growth strategies. Her most recent book, 'Seeing Around Corners,' explores how leaders can anticipate and capitalize on disruptive changes before competitors.

McGrath's groundbreaking research on corporate entrepreneurship has informed the strategies of Fortune 500 firms and startups alike. Her data-driven frameworks empower leaders to move beyond incremental improvements and unlock transformative business growth.

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Rita McGrath