All talks by Shantanu Narayen

The Future of Creativity and Marketing in the Era of Agentic AI

As AI evolves from a tool into an active collaborator, it is reshaping how content is created, how brands connect with audiences, and how creative work is valued. In this conversation, Maurice Lévy and Shantanu Narayen explore what comes next for creativity, marketing, and human ingenuity in the age of agentic AI.

Day One Keynote

Day Two Keynote