Sinan Aral
MIT Professor | The Science of Social Media & Digital Influence
About
Sinan Aral is the David Austin Professor of Management at the MIT Sloan School of Management, where he researches the business value and social impact of digital technologies. His recent TED talk on the spread of misinformation has reached over 2 million views.
Aral has authored over 100 papers on social networks, information technology, and data science, and his work has been featured in The New York Times, The Wall Street Journal, and Harvard Business Review. His insights empower executives to harness the power of social platforms and combat online manipulation.
Talks1
How we can protect truth in the age of misinformation
Fake news can sway elections, tank economies and sow discord in everyday life. Data scientist Sinan Aral demystifies how and why it spreads so quickly -- citing one of the largest studies on misinformation -- and identifies five strategies to help us unweave the tangled web between true and false.
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