Steve Barton

Steve Barton

Global marketing strategist | Three decades shaping brands at Ogilvy

Steve Barton is a Growth & Scale speaker who has appeared at 1 event including Amplify Virtual Festival 2020 - The Badger Debate, most recently in 2020.

🇬🇧London, United Kingdom1 talks · 1 event

About

Steve Barton has built his career over three decades at Ogilvy, where he shapes marketing strategy for some of the world's most recognizable brands. Operating from both London and New York, he works directly with CEOs to refine brand positioning and elevate customer experience across diverse markets and industries.

His expertise spans the evolution of marketing in an increasingly digital world, with a particular focus on what separates enduring brands from those that fade. Steve brings a critical perspective to digital transformation, challenging the conventional wisdom about why many corporate initiatives fail to deliver meaningful results.

His approach combines strategic thinking with practical implementation, helping leadership teams navigate the complexities of modern brand building while avoiding common pitfalls that derail transformation efforts.

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What Steve Talks About

1

The future of marketing in a digital-first world

2

Building brands that endure across generations and market shifts

3

Why most digital transformation efforts fail and how to avoid common mistakes

4

Strategic brand positioning for global markets

5

Designing customer experiences that drive long-term loyalty

What events has Steve spoken at?· 1 appearance · 2020
Speaking Style

At a Glance

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