YeYoon Kim

YeYoon Kim is a neuroscientist who explores the science of habit formation and behavior change. As a research fellow at the National Institutes of Health, she studies how brain systems shape our daily routines and decisions.

Kim's TED talk on using psychology to build healthier habits has been viewed over 1 million times. Her keynotes provide research-backed strategies to help individuals and organizations overcome inertia and transform their behaviors for greater well-being and productivity.