Ynon Kreiz

CEO, Mattel | Transforming Iconic Brands for the Digital Age

🇺🇸United States2 talks · 2 events1 with video

About

Ynon Kreiz leads Mattel as Chief Executive Officer, driving the iconic toy company's evolution into the digital future. Under his leadership, Mattel has leveraged its beloved brands like Barbie, Hot Wheels, and American Girl to expand into gaming, entertainment, and consumer products.

Kreiz's experience as a media entrepreneur and investor brings a unique perspective to transforming traditional industries. His keynotes reveal the strategic thinking and cultural changes required to reinvent legacy businesses for the modern consumer landscape.

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Ynon Kreiz at Cannes Lions 2024

Cannes Lions🇫🇷 Cannes2024

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2
Talks
2
Events
10+
Years Speaking

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Ynon Kreiz