London, United Kingdom · May 3, 2019

TEDxLondonBusinessSchool 2019

TEDxLondonBusinessSchool 2019 is a speaking event in London with a lineup of 1 speaker, including Niro Sivanathan.

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The lineup

Who spoke at TEDxLondonBusinessSchool 2019?

From the stage

Sessions worth replaying

The sessions from this edition we found on video.

Session

The counterintuitive way to be more persuasive

What's the best way to make a good point? Organizational psychologist Niro Sivanathan offers a fascinating lesson on the "dilution effect," a cognitive quirk that weakens our strongest cases -- and reveals why brevity is the true soul of persuasion.

Niro Sivanathan

What this lineup's speakers cover

The topics this edition's speakers are known for.

Cognitive Biases1Decision Making1

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