Matej Pfajfar
Behavioral Economist | Designing Interventions for Financial Wellbeing
About
Matej Pfajfar is a leading behavioral economist who has pioneered research on financial decision-making. As the Head of Behavioral Science at the World Bank's Mind, Behavior, and Development Unit, he designs evidence-based interventions to help people make better money choices.
Pfajfar's work has been featured in The New York Times and The Economist, and his TEDx talks have reached millions. Through his keynotes, he shares behavioral insights and practical frameworks that empower audiences to improve their financial health and resilience.
Talks1
Matej Pfajfar at Web Summit 2025
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