
Rahaf Harfoush
Digital Anthropologist | Decoding Tech Culture & Transformation

About
Rahaf Harfoush is a renowned digital anthropologist and the founder of the Red Thread Institute of Digital Culture. As a World Economic Forum alumna, she explores how emerging technologies are shaping human behavior and organizational dynamics.
Harfoush is the author of influential books like 'Hustle and Float' and 'The Decoded Company', offering leaders science-backed strategies for embracing digital transformation. Her keynotes blend incisive cultural analysis with practical frameworks, empowering audiences to navigate the complex intersections of technology, innovation, and leadership.
Talks1
How burnout makes us less creative
Our obsession with productivity -- to-do lists, life hacks, morning routines -- is making us less productive, says digital anthropologist Rahaf Harfoush. She explains why we need to redesign our workday around creativity -- not just efficiency.
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